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Analytic Dreamz breaks down Activision's seismic Call of Duty pivot announced December 9, 2025: No more back-to-back Modern Warfare or Black Ops releases after MWII (2022)/MWIII (2023) and BO6 (2024)/BO7 (2025, launched November 14). Triggered by BO7's mixed reviews (Metacritic 67, Steam "Mixed" 40-43% positive), Europe sales down 63% vs Battlefield 6 (7M+ copies in 3 days, Oct 2025) and 50%+ vs BO6, franchise fatigue from "slop" complaints, AI art backlash. Quote: “We will drive innovation that is meaningful, not incremental” for annual releases with unique experiences, original titles over sequels/remakes, Nintendo Switch expansion via Microsoft deal. BO7 gets unprecedented Season 1 support, free Multiplayer/Zombies trial next week + Double XP. Amid $35B+ franchise revenue since 2005, competition from Battlefield 6 (best-selling 2025 shooter) and Arc Raiders (4M+ sales), Activision vows to overdeliver, restore trust with polished content, flexible rotations (e.g., 2026 non-BO). Analytic Dreamz analyzes roadmap shift, fan backlash, sales stats, and 2026+ implications for COD fans.

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